It’s called pro bono advertising, which means “for good”. but all too often it’s pro awardo advertising really isn’t it.
i have actually done very little pro bono advertising in my career. tsk, tsk!
We at The Escape Pod have been thinking about taking on a worthy cause. But only if we can make a difference. We’re not doing this to win awards. Thankfully we can do that with our regular clients.
Since we wouldn’t make any money on it, it has to be something near and dear to our hearts.
One thing that is very close to my heart is caring for mentally challenged children.
My late mother worked with these kids so i have a soft spot for them. Especially Down Syndrome kids. They were amazing.
And ideally, if we were to do some charitable work, it would be fundraising. We know how to get money out of people. And it’s measurable and concrete. we like that.
So if you know anyone who needs help, give us a holler.