At the Retail advertising awards the other night, The Escape Pod and client OfficeMax took home a gold and the best of show award for our penny pranks campaign.
Interestingly the awards were decided on the night by the audience at the show itself. Each of us was given a little electronic remote control device which we used to cast our vote. Which added a little more drama to the proceedings. The results were intstantly tabulated and displayed on screens for all to see.
Happily our penny pranks was the clear crowd favorite on the night, garnering 80% of the votes to take the best of show award.
Needless to say a punishing amount of refreshments were consumed immediately thereafter. A great night was had by all.