I posted previously about an incident where i enountered some mountain lions on a shoot. You can read it here.
Certain parties of Dutch origin (a nation not noted for their courage around the man-eating cats, i think you’ll agree) had the temerity to belittle my heroism, saying that the mountain lion pictured in my post was no bigger than a house cat. I pointed out that the mountain pictured in that post was indeed the smallest of three that I wrestled with that day. And that I would try to find a more redeeming picture.
Well here it is. Photographic evidence that proves beyond a shadow of a doubt that i am indeed a fearless idiot. Look at the size of those paws!
That’s me (Vinny Warren) rubbing the head of a mountain lion. It was early morning and i was on a Budweiser shoot in California and slightly hung over. Still a bit giggly from the previous night, i noticed that the animal wrangler on the shoot (the spot featured a dog) had brought along three mountain lions which he’d chained up in the back yard of the rather luxurious house we were shooting at in the mountains outside LA. To my still slightly inebriated eyes, they looked very cute and placid.
I assumed, incorrectly, that these mountain lions were the nice, cuddly and domesticated variety of mountain lion. You know, THE TYPE THAT DOESN’T EXIST! So i foolishly got on the ground next to them and cuddled with them, putting my arms around their necks and generally treating them like huge puddy tats! Only then did i suddenly notice how HUGE their paws and jaws were. And i became a bit concerned. So i asked the animal wrangler why he’d brought them. his response soon sobered me up. “Oh, i just bought them and i thought bringing them here would help them get used to being around people!”. In other words, I was the first human these man-eating felines had contact with. Ever! The blood drained from my face as I slooooowly got up and walked out of paw’s reach.
I should note that this is only one of a series of photos i had taken that day. this was the smallest of the three mountain lions i cavorted with that day. i will try and find the others.
One thing I’ve noticed over my long-ish career is that the things that work best in advertising are frequently, upon analysis, what was staring us in the face in the first place. I’m going to mention Nike, so you can yawn now. YAAAAAWN!!! Anyhoo, Nike’s Just Do It idea is [...]
And please tell me that not a single dime was wasted “researching” this. And please tell me that no better ideas (such as NOT running this) were discarded in favor of telling me that it is now possible to purchase Miller Lite in a wide-mouth aluminum container (100% recyclable variety). This is the very opposite [...]
Legendary New York agency Cliff Freeman and partners just shuttered its doors. And anyone in creative advertising of a certain age shed a quiet tear. Cliff ruled American advertising like a giant in the 1990s. The 90s wasn’t our best decade. It was full of shite, to put it bluntly. [...]
