You are not going to believe it but i could not find a single image online of the famous Boddingtons Cream of Manchester ice cream cone poster. It’s not like it was done in Elizabethan England! Oh wait, it kind of was.
But you get my point. Once i scan it at work I will put the image up here. but if you’ve ever seen the ad, my merely mentioning it will instantly make you want a pint of creamy Boddingtons ale right now. it’s that good of an ad. it complete overwhelms you and hits your “buy it now” button real hard.
What is your favorite hard sell ad, imaginary reader? Don’t be shy. Now is a good time to reacquaint ourselves with the hard sell.
UPDATE: scanned the image below from D&AD 1995. A very good year btw. I always say, any ad that makes you want to lick the product being advertised = success!
3 responses so far ↓
Dave Trott // March 8, 2009 at 11:23 am |
Try this one Vinny.
It’s 1959 so it’s crudely made:
Dave Trott // March 8, 2009 at 11:36 am |
Good one from the antipodes:
theescapepod // March 8, 2009 at 1:12 pm |
Love the union carbide ad. what a classic. i tried a similar demonstration ad thing (will the little animal survive?) for a glue a few years back but the client was afraid of negative animal rights reactions. so we ended up using Lladro ballerina statues. still worked.
and the toyota ads had all the new zealanders who weren’t already saying “bugger” on a regular basis doing so.
i’ve always thought that the best TV ads are always demonstrations of some sort. there were some great ones on the telly when i was a kid. The Sure antiperspirant nike-like girl who ran up the side of the aztec pyramid with a swoosh of Sure on her back.
All the superglue ads. putting a waterproof bandaid on a dolphin’s forehead and revealing the dry spot.